ISVEA AT UNICERA WITH ITS “RETURN TO ROOTS” CONCEPT

ISVEA, one of the leading brands of Italy in vitrified ceramics and bathroom products, has left its mark on UNICERA, the most important fair of the building industry, with its unique, refined and strong designs. ISVEA’s concept this year is “Return to Roots”.

Brand new colors that reflect the lively spirit of Italian culture are getting ready to meet with bathrooms. The innovations in the colorIsvea series of Italian ISVEA, displaying its products that will direct the 2020 bathroom trends with its “Return to Roots” concept, in Unicera, the world’s second largest fair, took place.


ColorIsvea” Innovations

ColorIsvea, which brings sophisticated elegance to bathrooms with its elegant color options, is a very special collection designed to create original and extraordinary bathrooms. ColorIsvea brings a different breath away from the ordinary with the palette of colors in different shades reflecting today’s trends. This year, it added salmon and mint colors to its colorIsvea collection, which uses attractive opaque colors such as ivory, mink, anthracite and black. The new cabinet combinations in harmony with vitrified colors reflect the original, refined and strong Italian design.

Acquired by Ece Holding in 2013

Welcoming its visitors with its booth number 6-D02 in the 6th hall of Unicera Fair, Italian ISVEA, while carrying out its activities as a characteristic Italian producer in Italy, which is the world’s leading country in the field of vitrified ceramics, was acquired by ECE Holding in 2013 and met with the Turkish toiletries market. Today, it aims to present the Italian design culture, quality and functionality approach to consumers. ISVEA is aiming to be the most preferred brand bathroom in Turkey with its philosophy that has the principle of providing a completely different bathroom experience and establishing an emotional connection with its consumers.


Journal of Science, Art, Technique and Industry

© 2020. Turkish Ceramics Federation. All Rights Reserved.

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