CONSTRUCTION CERAMICS FINISHED 2020 AT THE TOP

According to the 2020 fourth quarter results of the Export Contribution Index of Turkey prepared by experts with support from Turkish Ceramics Federation; despite the Covid-19 pandemic, construction ceramics and industrial products industry became the industries that closes last year with the highest contribution point.

Negative effects of the Covid-19 pandemic started last year on our country’s foreign trade like all around the world, have caused 7 percent shrinkage in global merchandise trade. In parallel with this Turkey’s export has also recessed by 6,9 percent.


But construction ceramics exportation has continued to increase despite this recession and became one of the few industries which have increased its’ export. According to the 2020 fourth quarter results of the Export Contribution Index of Turkey prepared by experts with support from Turkish Ceramics Federation for the purpose of evaluating the Turkish industries’ contribution to export; construction ceramics and industrial products industry became the industries that closes last year with the highest contribution point.


The highest export contribution rate belongs to the construction ceramics with 47,2


Although export contribution rate in construction ceramics has shown a limited recession for the last eight periods, it became the industry with the highest net contribution to export with a rate of 47,2 in the last quarter of 2020. Construction ceramics closed the last quarter of 2019 with 55,6 and has become the industry with the highest net contribution to export. Construction ceramics export showed an increase of 11,8 percent in 2020, exceeded the 1 billion dollars level and reached to 1,05 billion dollars. Ceramic coating materials export on the other hand, increased by 16,8 and reached up to 777 milliondollars and also showed 17,4 increase in amount and reached up to 2,45 million tons. Ceramic sanitaryware export remained at the same level with 2019 in amount with 164.750 tons and maintained its’ place with an export of 269 million dollars. Export unit price of the ceramic sanitaryware and ceramic coating materials didn’t change and remained as 1,63 dollars/kg and 0,32 dollars/kg respectively.


Garments industry became the second and the furniture industry became the third


As of by the fourth quarter, among the 20 industry branches, the number of industries with a positive export contribution rate is 13. Two other industries with the highest contribution rate following the construction ceramics, are garments with 12,08 and furniture with 7,36. Both industries’ contribution rates showed an increase compared to the last quarter of the previous year. While the motor land industry – realizing the highest export - and the food industry contribution rates decreased to 1,1 and 2,28 respectively in the last quarter, the textile products’ contribution rate increased to 3,49. According to the index 7 industry branches’ export contribution rates is negative in the fourth quarter. Highest negative rate belongs to electronics and computer industry with a rate of 0,19.


Erdem Cenesiz: “Despite the pandemic we exceeded the export of the previous year”


The Chairman of Turkish Ceramics Federation Erdem Cenesiz said “As it showed its’ effects on all areas, the pandemic started in 2020 has also affected Turkey’s foreign trade and the export contribution index results of Turkey. Having more supportive measures in domestic market upon the increase in foreign market demands, ensured our industry to reach the previous year’s numbers as of by the second half of the year. The fall lived through in April and May, was recovered by the increase in export in the second half of the year. Ceramics industry closed 2020 with an increase of 6,6, so with an export of 1.3 billion dollars. We achieved our export targets despite the pandemic and made more export than 2019.


“The basis of growth will be export in 2021”


Indicating that they took their real power from export, Cenesiz spoke as follows: “There’s a significant tendency to Turkey within supply chain. We are also growing fast in American and Canada markets. With the effects of the pandemic, the tendency of these countries to supply the products from Turkey has increased further due to the changes in rates in Far East which they are supplying from. In 2020, we’ve become to export 43 percent more ceramic coating to USA compared to the previous year. And we’re expecting a minimum of 5 percent growth in 2021. Turkish ceramics industry is an important player in the world. We’re one of the leading industries of export. Our goal is to get stronger in countries we export to, with the American market coming at first and become the global leader by exploring new markets.”