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"TAKE CARE OF THE WORLD" MESSAGE FROM KALESERAMIK IN UNICERA

The leading company of Turkey in international ceramic market, Kaleseramik did not only exhibit its' innovational products in the UNICERA International Ceramic Bathroom and Kitchen Fair which's closely followed by the world ceramic industry but also made a presentation which emphasized the "Take Care Of The World" message.

Ranking as the Europe's 5th and the world's 17th biggest ceramic manufacturer, Kaleseramik exhibited the innovational products, designs, materials and technologies of its' prestigious brands Canakkale Ceramic, Kalebodur, Kale Banyo, Edilcuoghi Edilgres and T-ONE by Kale, the new product group which arose from Kalesinterflex, the revolutionary product of the ceramic industry. It also shared its' inspiring projects which create social benefit and impact in the "Take Care Of The World" it set off in its' stand.


They made a difference with the #TakeCareOfYourWorld movement

In the stand which's prepared with the collaborative work of one of Turkey's leading design offices Demirden | ilio and Kaleseramik and Visual Design Team, Kaleseramik, within the context of the "Take Care Of Your World" movement it initiated for the building up of a better life, offered its' attendants an experience with a highly interactive and inspiring concept. In this year's stand design, a theme is built which takes "sustainability" in its' focus within the context of the "Take Care Of Your World" movement and even the materials used in the stand building is 91 percent chosen from recyclable materials.

Additionally, exhibited in this area are the company's inspiring projects which create social benefit and impact and its' "Nowruz Village Women" project, the best example to the woman labor and employment and the traditions that bridge over from past to the future and the handicraft products produced by women with courage and hard work, have inspired the attendants.

Saving products exhibited for the first time

Falling within Kale Banyo's saving-oriented, ecological products designed with 'Smart' philosophy, Canakkale Ceramic's new collections introduced for the first time in UNICERA. Among these collections are the Formart which reinterprets the unique chemistry of the material with an artistic form and the Miniatile created for those who like small-sized minimalist designs. Consisting of Metro, Windsor, Avenue, Windsor Frame and Moonlight series, Miniatile was presented with 10x30 and 10x40 cm tiles.


T-One by Kale, met with famous chiefs

Alongside its' newest and top line collections, Kaleseramik also exhibited its' T-One by Kale products which's arose from Kalesinterflex, the essential material of the authentic architecture, with examples of ceramic's alternative areas of use. In the area set off in the Kale stand, Turkey's popular chiefs Arda Turkmen, Ceyda Artun, Claudio Chinali and Ismet Saz made food presentations to the visitors throughout the fair, in order to represent the outstanding features brought to the kitchens by T-One by Kale Porcelain Counter.


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